Unlocking Customer UnderstandingThrough Hyperrealistic Personas
Run AI-powered marketing research with personas that think, feel, and react like real customers.
From Data to Deeper Customer Understanding
Transform your market research with living, hyperrealistic customer personas that bring insights to life.
Hyperrealistic Personas
Capture cultural, social, emotional, and behavioral context from diverse data streams.
Global Reach
Access any customer segment worldwide, navigate demographic nuances, and generate actionable insights.
Living Customer Intelligence
AI-powered focus groups, real-time insights, and comprehensive reporting.
Psychological Drivers
Unlock the deeper 'why' behind customer actions to build meaningful connections.
Emotional Triggers
Understand the emotional factors that influence customer decisions and behaviors.
Core Interests
Discover customer preferences and interests that drive engagement and loyalty.
Worldwide
Real-Time Insights with Global Personas
Discover realistic personas from over 100 countries, offering real-time insights and personalized feedback to support your goals.
What Hyperrealistic Personas Can Help with Your Research Needs
Discover how AI-powered personas can transform your research and decision-making process.
Concept Testing
Simulate consumer interest and market viability, enabling businesses to refine and validate concepts with precision.
Product Testing
Provide comprehensive feedback on near-final products, capturing satisfaction, performance, and quality insights.
Ads & Message Testing
Evaluate the effectiveness of ads and marketing messages by testing clarity, relevance, resonance, and engagement with virtual audiences.
Brand Perception
Explore consumer perceptions and emotional connections to a brand, offering deep insights into identity, values, and positioning.
Surveys
Deliver broad, scalable feedback from diverse audiences, providing quantitative insights into opinions, preferences, and behaviors.
Interviews
Offer in-depth qualitative insights by exploring individual perspectives, uncovering motivations, and understanding nuanced behaviors.
Focus Groups
Generate collective insights through moderated group discussions, exploring reactions, ideas, and dynamics in a collaborative setting.
A/B Testing
Identify the most effective option by comparing variations of ads, designs, or content through data-driven insights.
Gain Strategic Insights with Our Platform
Empower your business with realistic, data-driven personas from global markets. Our platform enables you to customize surveys, leverage AI to generate targeted questions, analyze results, and conduct real-time follow-up interviews—all in one seamless experience. Refine your strategies and stay ahead with actionable insights tailored to your audience.
Global Reach
Choose from a wide range of personas representing countries around the world. If the country you're looking for isn't currently listed, we are ready to assist in adding it to meet your specific needs.
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Customize Questions
Create surveys with different types of questions, such as closed-ended, open-ended, rating scales. Users can either upload their own question lists or utilize AI to automatically generate questions based on specific guidelines.
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Hyperrealistic Persona
Our personas are synthesized from social media, surveys, behavior patterns, and proprietary data, capturing psychological drivers, emotional triggers, interests, and preferences for a deep understanding of customer behavior.
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Report Insight
Gain valuable insights from survey results, with the option to dive deeper into detailed analysis for each individual question. If further customization is needed, you can export the original responses for comprehensive offline analysis.
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Follow-up Interview
After completing a survey, you can initiate follow-up interviews with specific personas to gather additional details. Ask personalized questions and receive real-time feedback to gain deeper insights.
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